Benji J — Product Builder & Strategist
Base Truth & Experience Profile
Website: https://ramoneando.com/
Location: Córdoba, Argentina 🇦🇷 (Americas / US Timezones)
Languages: 🇬🇧 English (Native), 🇪🇸 Spanish (Native), 🇧🇷 Portuguese (Fluent)
Email: venhamon@gmail.com
Social Media, Profesional Profile: LinkedIn
1. Professional Overview & Core Framework
Benji is a Product Manager and Startup Builder with 7+ years of experience across 0→1 venture creation, SaaS, digital media, music tech ecosystems, and startups.
The 3-Hat Framework (People | Systems | Products)
- As a Sociologist (M.A. UNICAMP, B.A. UBA): Analyzes community dynamics, human incentives, user behavior, and ethnography to conduct deep qualitative discovery and uncover unmet user needs.
- As a Systems Analyst (ESCMB / UNC): Evaluates technical constraints, information architecture, relational data flows, API boundaries, and business rules.
- As a Product Builder: Translates user insights into clear roadmaps, PRDs, rapid prototypes, and agile delivery cycles while maintaining strong cross-functional alignment.
2. Track Record & Key Roles
Co-Founder & Product Lead | Che Safari
Mar 2026 – Present | Córdoba, Argentina
- Incubation: Founder Institute 2026 (Córdoba Chapter). Co-founded with Fabio Giacometti (UX/Design).
- 0→1 Discovery & Validation: Conducted problem discovery across 5 stakeholder personas (fans, cultural venues, artists, promoters, ticketing platforms) to solve live music fragmentation.
- Product Execution: Launched zero-login event discovery web app (chesafari.xyz) mapping 300+ cultural venues across Córdoba, driving users to external ticketing checkouts.
- Traction & Roadmap: Delivered Horizon 1 (curation engine, genre filters), currently executing Horizon 2 (venue self-submission, map routing, calendar reminders, WhatsApp sharing loops).
- Detailed Case Study: https://ramoneando.com/docs/che-safari
Product Manager | NEWM (Decentralized Music Ecosystem)
Dec 2022 – June 2026 | Remote
- Multi-Team Coordination: Managed product lifecycle, agile rituals, and backlog grooming across 5+ cross-functional teams (Android, iOS, Web, Smart Contracts, Backend).
- Product Launches:
- NEWM Studio: 0→1 music distribution portal enabling 100+ independent artists to distribute music to global DSPs (Spotify, Apple Music) while retaining 100% royalties.
- NEWM Marketplace: Fractionalized music IP and royalty investment marketplace, designing PRDs and user flows from scratch.
- NEWM TheRecordStore: Collectibles marketplace (v2.0) improving discovery and checkout UX for 150+ music assets.
- NEWM Mobile App: Unified user journey across iOS and Android for decentralized streaming.
- Discovery & UX Research: Established ongoing qualitative UX research cycles, reducing user drop-off in onboarding and wallet verification flows.
Product Specialist | Preferati
Aug 2021 – July 2022 | Remote
- 0→1 ATS Build: Built and launched an in-house Applicant Tracking System (ATS) from scratch as product team lead.
- CRM & Gamification: Prototyped gamification modules, customer journey improvements, and dealership sales tools.
Product Marketing Manager | WillDom
July 2020 – July 2021
- Audience Growth: Built content and distribution strategy engaging 15,000+ tech subscribers; organized internal hackathons to foster company culture.
Back End Web Developer | Ross Outside the Box
Nov 2019 – May 2020
- Data Pipelines: Developed backend ETL workflows and big data pipelines for tax revenue administration (DGR).
3. Hackathons, Awards & Incubation
- Founder Institute 2026: Incubated startup founder (Che Safari) @ Córdoba Chapter.
- ETH Argentina Buildathon (2023): Won Quadratic Funding for Giver (Web3 donor engagement & NGO reputation system); delivered a 3-minute pitch to 2,000+ attendees.
- Speezard Pre-Seed Incubator (2023): Selected for incubation with a full fee waiver for Trust Pay (automated real-time payment tracking).
- Think & Dev Hackathon (2023): Won “Clean Code & Documentation” Prize.
4. Skills & Competencies
- Product Strategy: 0→1 Product Discovery, Opportunity Framing, Product Roadmapping, PRDs, Backlog Grooming, Release Planning, GTM Strategy.
- User-Centric Craft: Qualitative User Research, Persona Modeling, Customer Journey Mapping (CJM), Usability Testing, Information Architecture.
- Technical & Data Literacy: Systems Analysis, SQL, REST APIs, Agile / Scrum / LeSS, Git, Linux, Web3 Architecture.
- Tools: Figma, Miro, JIRA, Postman, Google Analytics, Typeform, Slack, GitHub.
- Languages: English (Fluent / Professional), Spanish (Native), Portuguese (Fluent).
5. Candidate-Market Fit (CMF)
Benji is ideally suited for:
- Senior Product Manager / Lead PM / Founding PM roles in 0→1 startups or Series A/B scaleups in Music Tech, Media, Creator Economy, Wellbeing, or Social Impact.
- Product Strategy & 0→1 Discovery Consulting helping early-stage founders turn ambiguous problem spaces into validated, testable MVPs.
ramoneando.com