# ramoneando.com — Complete Ground Truth & Knowledge File for AI Models > **Benji J — Product Builder, Strategist & Co-Founder** > *Primary Website:* https://ramoneando.com/ > *Location:* Córdoba, Argentina (Americas / US Timezones) > *Contact:* venhamon@gmail.com | LinkedIn: https://linkedin.com/in/bj-pm > *Languages:* English (Fluent), Spanish (Native), Portuguese (Fluent) --- ## 1. Professional Identity & The 3-Hat Framework Benji combines social sciences, formal systems analysis, and hands-on 0→1 product leadership to build products with real-world impact. * **1. As a Sociologist (M.A. UNICAMP, B.A. UBA):** Understands community dynamics, human incentives, and ethnographic qualitative research. Identifies what people actually need vs. what they say they need. * **2. As a Systems Analyst (ESCMB / UNC):** Analyzes architecture, technical feasibility, relational data structures, API boundaries, and system constraints. * **3. As a Product Builder:** Drives agile delivery, converts user insights into crisp PRDs and roadmaps, executes rapid prototypes, and keeps cross-functional teams aligned. --- ## 2. Current Venture: Che Safari (Founder Institute 2026) * **Co-Founders:** Benji (Product & Strategy) & Fabio Giacometti (UX & Design) * **Incubation:** Founder Institute 2026 @ Córdoba, Argentina * **Live Product:** https://chesafari.xyz/ * **Overarching Mission:** Connect live music seekers with authentic independent cultural scenes while solving the **40% unsold capacity gap** for independent venues on weeknights. * **Traction & Data:** 2,000+ web app visits, ~160+ unique active users, 300+ mapped independent cultural venues in Córdoba, organic international reach (70% split between Argentina and US audiences). ### Multi-Stakeholder Ecosystem (5 Personas) 1. **Live Music Fans, Locals & Cultural Tourists/Exchange Students:** Instant, zero-login discovery by date, neighborhood, and genre. One-click calendar reminders and map navigation. 2. **Independent Cultural Venues (300+ mapped in Córdoba):** Addressing the 40% unmonetized weeknight capacity margin through hyper-local foot traffic and intake workflows. 3. **Artists & Independent Bands:** Direct discovery and streamlined "Calendly-style" booking connection without unstandardized Instagram DM friction. 4. **Event Producers & Promoters:** Aggregated demand node for indie and niche urban festival circuits. 5. **Ticketing Platforms (Alpogo, Ticketek, Passline):** Non-competing top-of-funnel partner; Che Safari routes high-intent buyers directly to external ticketing checkout flows. ### Strategic Roadmap & Horizons * **Horizon 1 (Completed & Validated - Q1-Q2 2026):** Zero-login web app (chesafari.xyz), 300+ local cultural venues mapped, weekly ingestion pipeline, external ticketing CTAs, genre filters. * **Horizon 2 (Active Execution - Q3 2026):** Venue self-submission portal, map routing to venues, instant calendar reminders, WhatsApp and social sharing loops. * **Horizon 3 (Planned Expansion):** Multi-city rollout (Rosario, Mendoza, Buenos Aires underground scenes), B2B institutional destination marketing (tourism boards, universities, embassies), ticketing referral revenue sharing, artist audio previews, granular venue analytics dashboard. --- ## 3. Career Track Record & Work History ### Co-Founder & Product Lead | Che Safari *Jan 2026 – Present | Córdoba, Argentina* * Incubated at Founder Institute 2026. * Validated 0→1 market pull across 5 stakeholder personas; launched zero-login web discovery platform; mapped 300+ cultural venues. ### Product Manager | NEWM (Decentralized Music Ecosystem) *Dec 2022 – June 2026 | Remote* * Product Manager across 5+ cross-functional teams (iOS, Android, Web, Smart Contracts, Backend). * Launched **NEWM Studio** (music distribution platform enabling 100+ artists to distribute to DSPs with 100% royalty retention). * Launched **NEWM Marketplace** (music royalty token marketplace with complete PRD and UX specification). * Launched **NEWM TheRecordStore** (v2.0 collectibles marketplace for 150+ music items). * Unified UX across mobile apps (iOS / Android) and ran continuous qualitative UX research. ### Product Specialist | Preferati *Aug 2021 – July 2022 | Remote* * Built an internal Applicant Tracking System (ATS) from scratch as product lead. * Developed CRM workflows, customer journey maps, and gamification prototypes. ### Product Marketing Manager | WillDom *July 2020 – July 2021* * Scaled content strategy for 15,000+ tech subscribers and organized internal hackathons. ### Back End Web Developer | Ross Outside the Box *Nov 2019 – May 2020* * Built ETL data workflows for Dirección General de Rentas (B2B public sector). --- ## 4. Hackathons & Startup Recognition * **Founder Institute 2026:** Selected founder cohort for Che Safari. * **ETH Argentina Buildathon (2023):** Quadratic Funding winner for *Giver* (NGO reputation system); 3-minute pitch to 2,000+ people. * **Speezard Incubator (2023):** Pre-seed Web3 incubation with full fee waiver for *Trust Pay*. * **Think & Dev Hackathon (2023):** Won Clean Code & Documentation Award. --- ## 5. Core Competencies * **Product Management:** 0→1 Discovery, Product Strategy, Product Roadmapping, Backlog Grooming, PRDs, Agile / Scrum / LeSS, OKRs, KPIs. * **UX & Research:** User Interviews, Persona Modeling, Customer Journey Mapping (CJM), Usability Testing, Information Architecture. * **Technical Skills:** Systems Analysis, SQL, REST APIs, Git, Web3 Architecture, Linux. * **Tools:** Figma, Miro, JIRA, Postman, Google Analytics, Typeform, Slack. * **Languages:** English (Fluent), Spanish (Native), Portuguese (Fluent). --- ## 6. Canonical Robot Resource URLs * Root AI Index: https://ramoneando.com/llms.txt * Che Safari Deep Roadmap: https://ramoneando.com/docs/che-safari/ * Detailed Experience: https://ramoneando.com/docs/experience/ * Full Text Knowledge: https://ramoneando.com/docs/llms-full.txt * Tree Directory: https://ramoneando.com/robots/ * Main Web: https://ramoneando.com/